Dhiraagu Fintech has introduced a new promotion for DhiraaguPay users, giving customers the opportunity to win a holiday package for two to Bali, Indonesia, as part of its continued efforts to promote the adoption of digital payment services in the Maldives. The campaign is designed to encourage more customers to make use of convenient and secure digital payment solutions for their everyday transactions, while also rewarding users for settling their Dhiraagu bills through the DhiraaguPay platform.
The promotion will run until 31 August 2026, during which customers who pay their Dhiraagu bills using DhiraaguPay will be automatically entered into a lucky draw. Each successful bill payment transaction completed through the platform will count as one entry, allowing customers to increase their chances of winning by making multiple eligible bill payments over the course of the promotional period. This approach is expected to further strengthen customer engagement with digital financial services and encourage more frequent use of app-based payment options.
The grand prize for the promotion is a holiday package for two to Bali, one of Southeast Asia’s most recognised travel destinations, known internationally for its scenic coastline, rich cultural heritage, vibrant hospitality sector, and wide range of leisure experiences. The package includes return air tickets, accommodation, and a tour itinerary arranged by Fathuruverin Travel Agency, offering the winner and their companion the opportunity to enjoy a well-organised overseas travel experience. Bali continues to attract visitors from around the world for its distinctive blend of natural beauty, cultural attractions, and premium tourism offerings, making it an appealing destination for holiday travellers seeking both relaxation and exploration.
Customers who have not yet registered for DhiraaguPay will also be able to take part in the promotion by downloading the DhiraaguPay app, completing the registration process, and making eligible bill payments within the promotional period. The campaign is expected to provide additional motivation for new users to join the platform while supporting broader efforts to expand participation in digital financial services across the country.
Dhiraagu Fintech, a subsidiary of Dhiraagu, stated that the promotion forms part of its ongoing work to encourage the use of digital payment services in the Maldives. By linking routine bill payments with an attractive travel reward, the company is seeking to make digital transactions more appealing to customers while reinforcing confidence in modern payment solutions. The initiative also reflects the growing role of fintech services in enhancing convenience, accessibility, and efficiency for consumers, as digital platforms continue to shape the future of financial transactions in the Maldives.
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