In celebration of two decades of service, Ooredoo Maldives has launched an extraordinary customer appreciation campaign under its #LiveUnlimited theme, offering a rare and spiritually rewarding experience, a fully sponsored Hajj pilgrimage for two. This exclusive opportunity is the pinnacle reward of a broader initiative that also includes 19 Umrah trips, each awarded every 20 days to lucky customers. Designed to mark the company’s 20th anniversary, the campaign highlights Ooredoo’s dedication to building long-lasting relationships with its users through meaningful experiences that extend beyond telecommunications.
The campaign, which is open to both new and existing customers, is part of Ooredoo’s wider effort to enhance customer loyalty while also welcoming new users into its expanding network. Customers participating in the draw must meet a few straightforward requirements within any 30-day period. Existing users qualify by spending more than MVR 250 on services such as bill payments or add-ons, while new customers must spend a minimum of MVR 400. In addition, participants must be active users of Ooredoo’s call or data services on at least 25 days out of the past 30. The promotion is open across the company’s Postpaid, Prepaid, and SuperNet segments, with eligible users automatically entered into the draws.
Hussain Niyaz, Chief Commercial Officer of Ooredoo Maldives, emphasized the company’s commitment to its customer base, stating that the campaign is a gesture of appreciation for their continued support over the past 20 years. “With #LiveUnlimited, we aim to give our customers more than just connectivity. We want to offer experiences that have lifelong value. Whether someone has been with us from the start or has just joined the Ooredoo family, this is our way of saying thank you by helping them fulfil dreams that matter,” he said.
Beyond being a generous giveaway, this initiative reinforces Ooredoo Maldives’ mission to serve the community in ways that go deeper than network services. The Hajj trip a deeply personal and transformative journey for Muslims is a reward that reflects the brand’s cultural sensitivity and its alignment with the values of the Maldivian people. At the same time, the regular Umrah draws ensure a wider reach of joyful recipients, keeping the campaign active and exciting throughout its duration.
While this campaign spans customers across the country, its implications resonate deeply within the hospitality and tourism sectors as well. With the Maldives being a world-renowned travel destination, initiatives like these contribute to the broader narrative of the country’s appeal not only as a luxury escape but also as a nation deeply rooted in faith and community. As resorts continue to attract tourists with pristine beaches and overwater villas, national brands like Ooredoo are building equally meaningful stories that showcase the Maldives as a place where both physical and spiritual journeys can flourish.
Ooredoo Maldives’ anniversary campaign represents a blend of innovation, gratitude, and cultural authenticity elements that define the essence of the Maldivian experience. For travelers discovering the Maldives, this is yet another example of how local brands are setting new standards in community-driven engagement, all while contributing to the country’s image as a destination that offers more than just scenic beauty.
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